Top Strategies to Boost You Hotel Occupancy
Top Strategies to Boost Hotel Occupancy
- Making OTA Listing - Every accommodation business owner should do this without fail.
- Hotel Website - Get a basic, cheap but beautiful looking website to grab direct customer leads and bookings. Ensure that the website is added to GMB Profile.
- Dynamic Pricing - Is your hotel / homestay located at a leisure destination ? If yes then your default price should be lesser for weekdays. Keep it as low as possible. Even if it covers your monthly fixed and variable expenses then it is okay.
- Keep an attractive name - Keeping an attractive name in B&Bs to highlight the USP of a property can attract more customers that usual. Some examples of good Listing names can be: Peaceful Abode near Blue Lake, Garden View Homestay near Tech Park, John’s Homestay with Children’s play area. Hotel Thomas near City Bus Stand or Anthony’s Beach Hut -2 min walk to Sea Beach.
- Rest everything like social media marketing, SEO etc. are secondary.
Try these and see your hotel’s occupancy go higher !
Unique Display Name Ideas for Homestays and BnBs to Attract More Customers
A homestay may have lots of good amenities but if it is not showcased then it is of no use. USPs of homestays attract customers and hence need to be displayed in the form of images and text !
We all should keep the best photo as the main photo of the homestay in online listings.
Secondly we can slightly modify the display name as well to make it more attractive:
Jacks’s Homestay with Swimming Pool
Jack’s Peaceful Abode near (location name)
Jack’s Homestay with Valley View / Hill View / Garden View
Jack’s Homestay with Kids Play Area
Jack’s Homestay (Pet Friendly) - Pet friendly accommodations are always in demand.
Jack’s Homestay with Indoor Games (You can always keep some indoor games setup at your property to add it as an amenity to attract people, it doesn’t cost much)
Think of more such keywords which you can use to make your homestay name more unique and attractive.
Comments
Post a Comment